If your business is local, optimize your site in the local search engines

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(Continued) The RFS Newsletter, Dec. 8, 2007. Page 17

2) Optimization of a site for your local market

Having a site globally optimized for certain keywords is great, if you happen to have a business that sells its products or services all over the planet. But what if your industry is a local one, or if the products you sell only cater to a specific city or county? Does it make sense to be in competition with hundreds or even thousands of other companies like yours when dealing for a local, smaller market?

In the same way that the good ‘old Yellow Pages have helped local and small businesses thrive before the advent of the Internet, today, a properly positioned website for a specific city or local market can do the same, even better and faster! Please click here to continue reading the article.

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