The New Yahoo Advertiser and Publisher Group

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(Continued) The RFS Newsletter, Dec. 9, 2006. Page 8
The new Audience Group will oversee search, media, communities and communications. An executive search has been launched for an executive to help lead the new group. The new Advertiser & Publisher Group, which Decker will oversee, will combine marketing, sales and distribution partners to create a global advertising network. The new Technology Group, headed by Chief Technology Officer Farzad Nazem, will tighten product-engineering integration, help build new social-media environments and speed up development of next-generation ad platforms, Yahoo said in a statement late yesterday.

Yahoo's new Advertiser & Publisher Group will combine marketing, sales and distribution partners to create a new global advertising network at the company. Although Decker will be stepping out of her long-time role as CFO at Yahoo, the task of heading up the sales and publisher group will not be all that unfamiliar, one analyst said.

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