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(Continued) The RFS Newsletter, December 4, 2004. Page 18 For more than a century, newspapers have used them to their best advantage. The reason they are still using them today is simply because they work! Headlines can have the same, attention-grabbing features in SEO. An added bonus is the ability to incorporate your important keywords and key phrases in them. Headlines in any website will help both the search engines AND your users. If you think for one second your users don’t care if they read headlines or not, you are making a big mistake. What we call “juicy headlines” that are short and very descriptive give your website an advantage on the sites of your competitors in two very important ways. Please click here to continue reading this article.
Paid inclusion search engines Want to boost your site traffic and reach new markets? Independently of how high your site ranks today, or even if it isn't optimized for the search engines yet, you can still get a good improvement in traffic with a listing from a good paid inclusion search engine. As the name implies, a paid inclusion program is just that: you pay a certain annual fee and the search engine includes your site in their search listings. However all paid inclusion search engines are NOT created equal. It's still buyer beware out there. If you think a paid inclusion program makes sense for you, I would recommend you have a good look at Global Business Listing, which, in my mind represents the best value in inclusion services. For $99 a year, they will build you a customized page like this, complete with your logo, a description of the products and services offered on your site, plus three links back to your site, two of which are text links! What does all this mean? Well, the text links means the search engine transfers full PR (Page Rank) to your site. Coming with a strong PR 6, Global Business Listing will effectively transfer that PR 6 to your site, giving you a real boost in your PR. But it's more than that. They will create for you a listings directory and prominently place your listing in that directory. If your industry does not already exist in their current directory, they will create a new industry listing for you in that directory. So all that for only $99 for a year sounds like a pretty good deal to me. But wait, there's more! Everybody that signs up with the service get a 10% discount on their Web hosting, thanks to a deal negotiated with Sun Hosting. That company already is a wholesale hosting service, which means their rates are already discounted from what's normally available on the market today, so a 10% added discount means you will be paying a lot less than what you are now. Does all this sound like a good deal to you? It does to me, and for all those reasons I recommend to all my readers that they join the service. There isn't even a contract to sign and no papers to fill out. What more can you ask from such a friendly paid inclusion search engine? Well, that's it for today folks. Have a nice weekend and I will see you all next week. Thank you for being here. Please note that I am available for SEO consultative work or to help you optimize your website for the major search engines. Feel free to contact me for an honest and fair assessment. Note: Although I always try my best to answer each individual question that I receive, there are times when it's just impossible for me to answer every one I get, as the amount of emails sent to me keeps increasing all the time. Also, please note that, for confidentiality reasons, the names of people writing to us are never disclosed. Serge Thibodeau, editor Please send all your questions, comments or general enquiries to: questions@rankforsales.com Subscribe to the free Rank for Sales Weekly Newsletter <<< Previous page Pages: 1 2 3 4 5 6 7 8 9 10 11 12 3 14 15 16 17 18 Bookmark the Rank for $ales newsletter by simply clicking here. Search engine industry news corner: About Rank for $ales Rank for $ales can be reached via email at info@rankforsales.com or you can call from anywhere in the US or Canada, via our toll free number at 1-800-631-3221. Our offices are located near Montreal, Quebec, Canada. Visit our web site at www.rankforsales.com About Serge Thibodeau Pagina+™ is offered by Rank for $ale's parent company: GCIS Inc. Besides serving as editor and CEO of Rank for $ales, Serge Thibodeau currently writes professional search engine optimization articles in some of the following publications:
SEO Today (www.seotoday.com) Additionally, Serge Thibodeau has successfully developed and deployed Global Business Listing, a powerful and flexible 'paid inclusion' search engine that will further increase any company's rankings and visibility in the major search engines. On the Web, at: www.globalbusinesslisting.com Bookmark the Rank for $ales newsletter by simply clicking here. Legal Notice This newsletter is sponsored by Rank for Sales, a professional SEO firm in business since 1997. We suggest you bookmark our newsletter and place it in the list of your favorite websites by clicking here. Feel free to contact us if you need to have your website optimized by a professional SEO firm, or if you have any question on the subject of search engines. |