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(Continued) The Rank for Sales Weekly Newsletter, Nov. 19, 2005. Page 18 
Google dit it, again! Well, just when you think you've seen it all, you haven't! Google released what many has termed a "bomb shell" on Monday, when it revealed it will provide a great Web analytics program (Urchin) for absolutely free to anyone that wants it. First, let's go back in time a bit. A few months ago, Google bought Web analytics firm Urchin for about $500 million. Urchin is considered by most people (including me) as one of the best Web analytics service available today. Monday's announcement by Google that it would give the service away for free left many, including me a bit skeptical at first. (Editor's note: Generally speaking, I'm usually skeptical when I see something that is "too good to be true"). Soon after Google's release of the news, it didn't take long for webmasters, SEO's and Internet marketing professionals to sign-up for the service! In fact, at one point, Google's servers were even a bit overloaded as thousands of users all rushed at the same time to take advantage of the offer.  For having used it a while back, I can tell you Urchin is one of the best Web analytics hosted service I've seen on the market today. What Google is now offering for free used to cost no less than US $500 a month just last week! Now that Google owns 100% of Urchin, it can do what it wants with it, including giving the service away like it is doing now. Signing up for the service is very easy and you are immediately approved. Simply go to http://www.google.com/analytics/ and sign up. Installing Urchin on your site is simply a matter of copying the HTML code Google gives you and inserting it between the opening and closing HEAD tags at the top of all your Web pages, just underneath your meta tags. Being as busy as we are at the office these days, we didn't have time of signing up as of yet, but I can tell you we will beginning next week. Urchin is a quality and dependable product that I recommend if you really need to know all about the incoming traffic to your site, where they came from, which search engines referred them to you, what were the keywords they used, their overall behaviour on your site, how did they convert plus a whole slew of important data you need to know. I must say that at $500 a month, I think it WAS a bit expensive, at least for small businesses that couldn't afford that kind of money. But now that it's free, what do you have to lose? Google says its exactly the same high-quality product as before, only that its free! I'd like to get some comments from any of you after you've given it a try. Well, that's it for today folks. Thanks for being here and I will see you all next week. Have a great and safe weekend! Serge Thibodeau, editor Please note that I am available for SEO consultative work or to help you optimize your website for the major search engines. Feel free to contact me for an honest and fair assessment.  Note: Although I always try my best to answer each individual question that I receive, there are times when it's just impossible for me to answer every one I get, as the amount of emails sent to me keeps increasing all the time. Also, please note that, for confidentiality reasons, the names of people writing to us are never disclosed. Please send all your questions, comments or general enquiries to: questions@rankforsales.com Subscribe to the free Rank for Sales Weekly Newsletter <<< Previous page Pages: 1 2 3 4 5 6 7 8 9 10 11 12 3 14 15 16 17 18  Bookmark the RFS Newsletter by simply clicking here. Search engine industry news corner:  About Rank for $ales Rank for $ales can be reached via email at info@rankforsales.com or you can call from anywhere in the US or Canada, via our toll free number at 1-800-631-3221. Our offices are located near Montreal, Quebec, Canada. Visit our web site at www.rankforsales.com About Serge Thibodeau Pagina+™ is offered by Rank for $ale's parent company: GCIS Inc. Besides serving as editor and CEO of Rank for $ales, Serge Thibodeau currently writes professional search engine optimization articles in some of the following publications:
SEO Today (www.seotoday.com) Additionally, Serge Thibodeau has successfully developed and deployed Global Business Listing, a powerful and flexible 'paid inclusion' search engine that will further increase any company's rankings and visibility in the major search engines. On the Web, at: www.globalbusinesslisting.com Bookmark the Rank for $ales newsletter by simply clicking here. Legal Notice This newsletter is sponsored by Rank for Sales, a professional SEO firm in business since 1997. We suggest you bookmark our newsletter and place it in the list of your favorite websites by clicking here. Feel free to contact us if you need to have your website optimized by a professional SEO firm, or if you have any question on the subject of search engines. |
