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(Continued)     The Rank for Sales Weekly Newsletter, Nov. 5, 2005. Page 18




Did a Google representative say too much about AdSense?

On Monday, there was a report that somebody (don't know who) sort of "spilled the beans" over at Google regarding an AdSense publisher that had a question on conversions for the popular Google ads. Google's AdSense program are the vertical strips (called skyscrapers) that you can see at the left of this screen. Everytime someone clicks on them, the publisher shares part of the revenue with Google. Advertisers are the ones paying for the ads.

The whole thing started when the Google representative started talking about Google Smart Pricing, and the rep went on and said:

"Smart pricing is evaluated each week. So removing ads from sites you suspect are converting poorly could result in seeing an adjustment to a higher smart pricing percent in as little as a week." "Smart pricing is tracked with a 30 day cookie, so you could be rewarded for new conversions that saw the initial click from your site up to 29 days earlier."

"Image ads are also affected by smart pricing. With smart pricing, an advertiser could end up paying less than their minimum bid, which would theoretically include the minimum bid price available, meaning publishers earn less for even the minimum valued clicks."

As you can expect, it didn't take long for this to leak out into forums and discussion boards! Google's AdSense program has always been kept under tight scrutiny because of Google's very strict Terms of Use for AdSense publishers. Its always been like that, even from the beginning.

So when I saw that information "being leaked out", I sort of cringed at first! Should the Google rep have said that? Was he or she reprimanded for saying this? Anyway, that news did get my attention.


Well, that's it for today folks. Thanks for being here and I will see you all next week. Have a great and safe weekend!

Serge Thibodeau, editor
The Rank for $ales Weekly Newsletter

Please note that I am available for SEO consultative work or to help you optimize your website for the major search engines. Feel free to contact me for an honest and fair assessment.

Note: Although I always try my best to answer each individual question that I receive, there are times when it's just impossible for me to answer every one I get, as the amount of emails sent to me keeps increasing all the time. Also, please note that, for confidentiality reasons, the names of people writing to us are never disclosed.

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Search engine industry news corner:
Read the most important search engine news that happened this week by clicking here. For the latest search engine trends, gossip, rumors, etc., visit my search engine blog at www.sergethibodeau.com

About Rank for $ales
In business since 1997, Rank for $ales is a professional search engine optimization firm involved in search engine positioning, placement and search engine marketing services. We work with small and medium size businesses, as well as with Fortune 500 companies, organizations and all levels of government.

Rank for $ales can be reached via email at info@rankforsales.com or you can call from anywhere in the US or Canada, via our toll free number at 1-800-631-3221. Our offices are located near Montreal, Quebec, Canada.

Visit our web site at www.rankforsales.com

About Serge Thibodeau
Serge Thibodeau is a professional search engine optimization consultant and practioner. Since 1995, Serge Thibodeau has been involved in some large SEO projects. Additionally, Serge was the project leader in the development of Pagina+ (tm), a powerful SEO solution for businesses and corporations of all sizes.

Pagina+™ is offered by Rank for $ale's parent company: GCIS Inc. Besides serving as editor and CEO of Rank for $ales, Serge Thibodeau currently writes professional search engine optimization articles in some of the following publications:

Renting links to your website will significantly increase your website's visibility in the major search engines. Find out how by clicking here.
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SEO Today (www.seotoday.com)
Business Week (www.businessweek.com)
The New York Post (www.nypost.com)
Dow Jones (www.dowjones.com)
Site Pro News (www.sitepronews.com)
Lil Engine (www.lilengine.com)
ISEDB (www.isedb.com)
Business 5.0 (www.business50.com)
High Rankings (www.highrankings.com)
Search Engine Guild (www.searchguild.com)
SEO Radar (www.seoradar.com)
Search Engine News (www.searchenginenews.ca)
Search Engine Journal (www.searchenginejournal.com)
Escalate (www.escalate.ca)
Tech Blog (www.techblog.org)
Montreal Web Design (www.montrealwebdesign.org)
plus many more.

Additionally, Serge Thibodeau has successfully developed and deployed Global Business Listing, a powerful and flexible 'paid inclusion' search engine that will further increase any company's rankings and visibility in the major search engines. On the Web, at: www.globalbusinesslisting.com

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If you find this publication interesting and of value to you, you are encouraged to link to it, using a normal H REF text link. The Rank for $ales Weekly newsletter is Copyright © Serge Thibodeau. Any reproduction, full or partial is prohibited without my prior written consent. Address all enquiries for the proper and acceptable procedures regarding certain limited reprint permissions to sthibodeau@rankforsales.com

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