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(Continued) The RFS Newsletter, Nov. 5, 2005. Page 11 While we're on the topic of search engine-friendly web design, don't forget the important aspect of user navigation. There are still many site visitors that leave a site as fast as they came simply because they cannot navigate it, often ending up lost in it! Just yesterday, I was visiting the site of a fairly large US-based company (name withheld) and I was astonished that there was no classic 'Home' button anywhere on the site. I read at least 6 pages in it and I never found the "home" button. Being able to rapidly go back to the homepage is about the fastest and simplest way to go back to the start if you ever get lost in any given site. Folks, avoid that big mistake at all times. How much space does a small button like that take on a page? If you don't want to place a button, you can still place a text link with those important "four-letter words" in it. While you're at it, it's always a good idea to create a sitemap, and to link it from your homepage. Doing that will help your users as well as the search engines. << Pr. page Next: How to correctly submit a site to The Open Directory Project >> Pages: 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 Subscribe to the free Rank for Sales Weekly Newsletter Bookmark the RFS Newsletter by simply clicking here. Legal Notice This newsletter is sponsored by Rank for Sales, a professional SEO firm in business since 1997. We suggest you bookmark our newsletter and place it in the list of your favorite websites by clicking here. Feel free to contact us if you need to have your website optimized by a professional SEO firm, or if you have any question on the subject of search engines. |