People worry too much over Google Page Rank. What they need to do is to really concentrate on the content in their sites

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(Continued) The RFS Newsletter, Oct. 21, 2006. Page 13

After reading the Forum Thread of the Week I realized I'm not the only one that noticed Google reverted back to its older PR ratings of about three to four weeks ago. So my questions are, do you think this is just temporary and what does all of this mean? Again, thank you Serge for all your valuable help.

Answer -- Hello, I'm happy if our newsletter is of help to you. No, you're not alone. Many so far have taken notice. Personally, I wouldn't make too much of the whole thing. At RFS, it isn't the first time we observe such behavior, and I'm willing to bet it isn't the last... As it is almost all the time, I think people spend too much time worrying about PR values. Remember that Page Rank™ is important, but it's only part of the equation.

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