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(Continued) The RFS Newsletter, Oct. 29, 2005. Page 16 The importance of converting prospects into buyers First, let me start by explaining what I mean by converting prospects into buyers. When a person visits your website, that person is a prospect. Before arriving at your site, he or she has entered a certain keyword or key phrase into one of the search engines, in the hope of finding a particular product or service that is of importance to that person. If your website is properly optimized for the search engines and offers good visibility, it will hopefully appear high in the results page. Once that prospect clicks on the link, he or she will arrive at your website. Marketing studies, usability reports and traffic statistics all prove that, when visiting a website, if the average person cannot find the product or service that interests them in less than two minutes, a high percentage will leave a site faster than you can say “goodbye” and click on the next, competing site. I have listed here some of the major reasons that can cause some people to leave without even browsing a site for a minute or more. Please click here to read the whole article. <<< P. page Next: We want to be on the first page of all search engines! >>> Pages: 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18  Subscribe to the free Rank for Sales Weekly Newsletter Bookmark the RFS Newsletter by simply clicking here.  Legal Notice This newsletter is sponsored by Rank for Sales, a professional SEO firm in business since 1997. We suggest you bookmark our newsletter and place it in the list of your favorite websites by clicking here. Feel free to contact us if you need to have your website optimized by a professional SEO firm, or if you have any question on the subject of search engines. |
