Search Engine Marketing, Search Engine Optimization and Search Engine Positioning Newsletter, October 15, 2005 edition

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(Continued) The RFS Newsletter, Oct 15, 2005. Page 2
"Whether it's directions to the nearest pharmacy or reviews of nearby dim sum restaurants, we will continue to develop innovative technologies that enrich our users' lives." Google Local offers users access to relevant information such as integrated local search results and detailed driving directions, and includes features such as draggable maps, satellite imagery, keyboard shortcuts, and more. With mapping data combined with relevant local information from Google's web index and business listings such as Yellow Page directories, Google Local is a comprehensive local search and mapping product.

Access to local and mapping information is a natural extension of Google's ongoing mission to organize the world's information and make it universally accessible and useful. Google will continue to add local search and mapping functionality to Google Local as the product evolves.

In other developments, last month MSN launched MSN AdCenter, it's new advertising platform, in France and Singapore. For MSN, that was an important first step in delivering it's global vision in an effort to better connect advertisers to consumers, and in a more meaningful way.

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