Search Engine Marketing, Search Engine Optimizing and Search Engine Positioning Newsletter, October 1st, 2005 edition

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(Continued) The RFS Newsletter, Oct. 1st, 2005. Page 14

Just realize one thing however: it will probably take you anywhere from 3 to 6 months to get to the first results page in Google. I’m sure you know the car antique industry a lot more than I do but, correct me if I’m wrong, but isn’t there already a lot of competition in that field already?

I’m not trying to turn your idea down, on the contrary. What I would do if I were you is (unless you have done it already) start by doing some research using Google or Yahoo and type in ‘antique cars’. I just did, using ‘antique cars’ as the keywords and Google gave me over 6,000,000 pages! Now do you see where I’m going? It appears that antique cars is a very popular subject and you might want to target some keywords that are less competitive.

By comparison, the keywords ‘restored cars’ returned 3,600,000 pages, so I would go for that instead of the first. By the way, if you ever happen to see a 1958 Cadillac in mint condition, send me an email! I think those cars are a real piece of art on four wheels!

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