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(Continued) The Rank for $ales Weekly Newsletter, Sep. 9, 2006. Page 18 Pages: 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 
2) Business Blogs to help your rankings For the past few years, there
has been a new development used more and more by businesses and companies of
all sizes: Business Blogs.
First, for those of you who may be
wondering what “blogs” actually are, they are an abbreviation for “web
logs”. First popularized by journalists, tech geeks and by teenagers, “blogs”
are now increasingly in use by the business community 
Search advertising spending continues to increaseWithout any surprises, overall numbers for search advertising spending continue to increase. While concerns about a potential economic slowdown intensify, Google, Yahoo and a few other search engines are largely benefiting from the shift of advertising dollars online. According to new statistics from TNS Media Intelligence, Web advertising spending rose 18.8 percent to $4.7 billion between January and June 2006. Those numbers are greater than the 5.71 percent increase seen on network television, the 4.39 percent rise at magazines or the 2.59 percent boost seen on cable TV, TNS says. These figures underscore how the Internet could grow even more important for advertisers in the coming few months if worries about lower corporate profits continue. All of this is good news for Internet companies, and possibly more bad news for traditional media. TNS isn't certain whether its forecast for 4.91 percent total ad growth in 2006 will pan out, even with record levels of political advertising because of mid-term elections in the U.S., says Steven Fredericks, TNS's CEO, in an interview. "In the past twelve months, the auto sector has cut spending by $1.41 billion, representing about 1 full percentage point of the full advertising market," Fredericks says. He added that movie studios are "being besieged from a number of different directions," including the continued growth of Internet downloads. What does all this mean? Like the invention of the automobile, the airplane or the telephone in the late 1800s-early 1900s, you can choose to ignore all of that and say it's only a passing fad and that it will dissipate itself over time. Or you can take action now by making certain your site is visible in the search engines and that potential customers can find you rapidly so that you may increase your sales and promote your brand even further. The choice is your's, but the time to act is now. Well, thats it for this week. Have a pleasant and relaxing weekend. I will see you all next Saturday! Serge Thibodeau, Please note that I am available for SEO consultative work or to help you optimize your website for the major search engines. Feel free to contact me for an honest and fair assessment.  All logos, trade marks and service marks on this newsletter are the exclusive property of their respective owners. Note: Although I always try my best to answer each individual question that I receive, there are times when it's just impossible for me to answer every one I get, as the amount of emails sent to me keeps increasing all the time. Also, please note that, for confidentiality reasons, the names of people writing to us are never disclosed. Please send all your questions, comments or general enquiries to: questions@rankforsales.com Subscribe to the free Rank for Sales Weekly Newsletter <<< Previous page Pages: 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18  Bookmark the RFS Newsletter by simply clicking here. Search engine industry news corner:  About Rank for $ales Rank for $ales can be reached via email at info@rankforsales.com or you can call from anywhere in the US or Canada, via our toll free number at 1-800-631-3221. Our offices are located near Montreal, Quebec, Canada. Visit our web site at www.rankforsales.com About Serge Thibodeau Pagina+™ is offered by Rank for $ale's parent company: GCIS Inc. Besides serving as editor and CEO of Rank for $ales, Serge Thibodeau currently writes professional search engine optimization articles in some of the following publications:
SEO Today (www.seotoday.com) Additionally, Serge Thibodeau has successfully developed and deployed Global Business Listing, a powerful and flexible 'paid inclusion' search engine that will further increase any company's rankings and visibility in the major search engines. On the Web, at: www.globalbusinesslisting.com Bookmark the Rank for $ales newsletter by simply clicking here. Legal Notice This newsletter is sponsored by Rank for Sales, a professional SEO firm in business since 1997. We suggest you bookmark our newsletter and place it in the list of your favorite websites by clicking here. Feel free to contact us if you need to have your website optimized by a professional SEO firm, or if you have any question on the subject of search engines. |
