Conversion rates on pay per click campaigns are usually a lot lower than on organic or generic search

If you're an avid blogger or a passionate writer, we're interested in talking with you. Apply here.

- - - - - - - - - - - - - - A word from one of our sponsors - - - - - - - - - - - - - -

If you're looking for new ways to increase your business on the Web, you should seriously consider advertorials and infomercials as an added marketing channel. Advertorial.org is a professional infomercial writing agency with a twist. Use a marketing concept that is proven and that really works. Outsource your advertorials to the company that has the experience to do it right. Advertorial.org will host your infomercials on their own servers. Visit them today at: www.advertorial.org

Note: Advertising space is available on the Rank for $ales newsletter. Currently, we have over 36,000 subscribers. Enquiries: advertising@rankforsales.com

- - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -

Pages: 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18

Get the most dependable Linux or Windows Web hosting at the lowest cost. Domain names at only $5.99 for a whole year. Click here to learn more.

(Continued) The RFS Newsletter, Sep. 9, 2006. Page 16

However, you need to know that, as a whole, conversion rates on PPC is usually a lot lower than on organic search. People will click more on the natural search results than on a link that is labeled "Sponsered Link".

Pay-per-Click and PFP (Pay-for-Placement) models such as AdWords or similar programs are great to launch a brand-new website that people have never heard of. After a few months, and after you're happy with the traffic and sales your PPC campaign has generated, you should seriously consider optimizing (SEO) your site for the natural (organic search) listings in Google and the others. Hope that helps.

<<< P. page Next: Are you getting out-of-context and unrelated traffic? >>>

Pages: 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18

Subscribe to the free Rank for Sales Weekly Newsletter
If someone has forwarded this newsletter to you and you would like to subscribe to it, please click here and subscribe freely.

Bookmark the RFS Newsletter by simply clicking here.

Leasing links will greatly increase your visibility in the search engines

Legal Notice
If you find this publication interesting and of value to you, you are encouraged to link to it, using a normal H REF text link. The Rank for $ales Weekly newsletter is Copyright © Serge Thibodeau. Any reproduction, full or partial is prohibited without my prior written consent. Address all enquiries for the proper and acceptable procedures regarding certain limited reprint permissions to sthibodeau@rankforsales.com

This newsletter is sponsored by Rank for Sales, a professional SEO firm in business since 1997. We suggest you bookmark our newsletter and place it in the list of your favorite websites by clicking here.

Feel free to contact us if you need to have your website optimized by a professional SEO firm, or if you have any question on the subject of search engines.

Get the best Linux or Windows Web hosting plan for your website.