Search Engine Marketing and Search Engine Positioning Newsletter, September 10, 2005 edition

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(Continued) The RFS Newsletter, Sept. 10, 2005. Page 5
Lee said that whether he took a job with Google or another company, he intended to return to Microsoft after the sabbatical to wrap up a few projects. In your mind, was that an honest and complete answer?" Gonzalez asked. "In my mind, that was not a complete answer, but it was honest," Lee said. The judge's questions came after Microsoft attorneys wrapped up a morning of cross-examinations of Lee. Microsoft claims that Lee violated a noncompete agreement when he went to work for Google in July and should be barred for one year from doing tasks similar to his duties at Microsoft.

The hearing in Seattle and documents made public in the squabble have already generated sparks between the rival companies, including claims that both Microsoft CEO Steve Ballmer and Chairman Bill Gates engaged in profane tirades in front of employees about Google, its CEO and China. In other news on Thursday, according to a recent survey commissioned by Isobar's iProspect and conducted by JupiterResearch, many search engine marketers and Internet advertisers aren't using the right metrics to analyze the performance of their search marketing people, which in turn has a direct impact on their search engine marketing campaigns.

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