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Click here to read the latest wireless industry news.

(Continued)     The Rank for $ales Monthly Newsletter, Aug. 30, 2008. Page 18

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2) Pay-per-Click program management

As important and necessary professional Search Engine Optimization is today, other alternatives now exist to companies wishing to complement their search engine marketing (SEM) campaigns.

Combined with a solid and well-structured, serious SEO program, SEM campaigns can be used to additionally increase visibility in the engines, as well as conducting some product-focussed marketing surveys on new services or products offered on a company’s web site. Please click here to read the article.




Is Google slipping? Is it losing its stance?

These days, there are some that are starting to wonder if Google is losing it.

Losing it? What am I referring to you may ask? Well as we all found out earlier this week, Google has removed Blootooth functionality from its Android operating system. If you've been reading this newsletter for at least three or four months, then you know that this publication covers one topic and one topic alone: SEO. So why am I referring to Google's Android mobile platform?

Well because there are some out there that are starting to think that Google isn't as good and as relevant as it used to be, and that now it's trying to be too many things to too many people.

Make no mistake; removing Bluetooth functionality from any wireless device today is like trying to place a car in the ocean and expect it to run normally. Bluetooth today isn't a 'nice to have' feature anymore but a neccessity.

In many states and in many Canadian provinces such as Quebec, it is now ILLEGAL to drive a car while talking on a mobile phone. You can be fined hundreds of dollars, and, worse, you can endanger your own life or someone else's if you lose control of your car in an accident while talking on that cell phone.

Does Google fully understand the mobile market? I would assume it does. Why else would it invest the large sums of money and its great human resources if it didn't.

Last year, when I read that Google was developing its Android mobile platform, like many others, I asked myself: "What does Google know about wireless technology?"

Nevertheless, there are still many people in the linux community and mobile application developers of the open source model that think Google made a huge mistake this week by removing Bluetooth technology from Android.

In the next few weeks we will no doubt see how others react to this. It will be interesting to watch, even if this dosen't impact Google's search activities in any way.

One great resource I recommend if you wish to stay in touch with all that's happening in the rapidly growing mobile phone industry is Wireless Industry News.org.


Well, that's it for now. Have a pleasant and relaxing weekend, and I will see you all next time, Saturday Sep. 27, 2008.

Serge Thibodeau,
Editor,
The Rank for $ales SEO Monthly Newsletter™.

Please note that I am available for SEO consultative work or to help you optimize your website for the major search engines. Feel free to contact me for an honest and fair assessment.

Disclaimer: The opinions, beliefs and viewpoints expressed by the various authors on this newsletter do not necessarily reflect the opinions, beliefs and viewpoints of the companies mentioned on any of these pages.

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All logos, trade marks and service marks on this newsletter are the exclusive property of their respective owners.

Note: Although I always try my best to answer each individual question that I receive, there are times when it's just impossible for me to answer every one I get, as the amount of emails sent to me keeps increasing all the time. Also, please note that, for confidentiality reasons, the names of people writing to us are never disclosed.

Please send all your questions, comments or general enquiries to: questions@rankforsales.com

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Search engine industry news corner:
Read the most important search engine news that happened this week by clicking here. For the latest search engine trends, gossip, rumors, etc., visit my search engine blog at www.sergethibodeau.com

About Rank for $ales
In business since 1997, Rank for $ales is a professional search engine optimization firm involved in search engine positioning, placement and search engine marketing services. We work with small and medium size businesses, as well as with Fortune 500 companies, organizations and all levels of government.

Rank for $ales can be reached via email at info@rankforsales.com or you can call from anywhere in the US or Canada, via our toll free number at 1-800-631-3221. Our offices are located near Montreal, Quebec, Canada.

Visit our web site at www.rankforsales.com

About Serge Thibodeau
Serge Thibodeau is a professional search engine optimization consultant and practioner. Since 1995, Serge Thibodeau has been involved in some large SEO projects. Additionally, Serge was the project leader in the development of Pagina+ (tm), a powerful SEO solution for businesses and corporations of all sizes.

Pagina+™ is offered by Rank for $ale's parent company: GCIS Inc. Besides serving as editor and CEO of Rank for $ales, Serge Thibodeau currently writes professional search engine optimization articles in some of the following publications:

SEO Today (www.seotoday.com)
Business Week (www.businessweek.com)
The New York Post (www.nypost.com)
Dow Jones (www.dowjones.com)
Site Pro News (www.sitepronews.com)
Lil Engine (www.lilengine.com)
ISEDB (www.isedb.com)
Business 5.0 (www.business50.com)
High Rankings (www.highrankings.com)
Search Engine Guild (www.searchguild.com)
SEO Radar (www.seoradar.com)
Search Engine News (www.searchenginenews.ca)
Search Engine Journal (www.searchenginejournal.com)
Escalate (www.escalate.ca)
Tech Blog (www.techblog.org)
Montreal Web Design (www.montrealwebdesign.org)
plus many more.

Additionally, Serge Thibodeau has successfully developed and deployed Global Business Listing, a powerful and flexible 'paid inclusion' search engine that will further increase any company's rankings and visibility in the major search engines. On the Web, at: www.globalbusinesslisting.com

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Legal Notice
If you find this publication interesting and of value to you, you are encouraged to link to it, using a normal H REF text link. The Rank for $ales Weekly newsletter is Copyright © Serge Thibodeau. Any reproduction, full or partial is prohibited without my prior written consent. Address all enquiries for the proper and acceptable procedures regarding certain limited reprint permissions to sthibodeau@rankforsales.com

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Feel free to contact us if you need to have your website optimized by a professional SEO firm, or if you have any question on the subject of search engines.



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