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(Continued) The Rank for $ales Weekly Newsletter, June 24, 2006. Page 18 Pages: 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 
2) What SEOs Expect From Their Clients I've seen a lot of articles around lately about how to pick and choose a search engine optimization company. That's fine and dandy, but it often works the other way around in this industry. The most successful SEOs pick and choose their own clients. Good SEOs can spot a tire kicker from a mile off and I know of a few SEOs that quickly "fire" clients that give them too much grief. Why? Because they can. Their reputation is widely known and they are constantly in demand. Many of them are too busy to spend time haggling over price or technique and why should they? Their reputation is rock solid, their results outstanding, the ROI for their work impressive. Please click here to read the article. 
Microsoft workers search with Google, not MSNYou would think that people working at Pepsi would drink the stuff all the time and that workers at General Motors would only drive GM cars, right? It's a question of loyalty to the 'hand that feeds you' I guess. Well, apparently workers at Microsoft DON'T use MSN... instead, they use... Google! As reported in our weekly news section earlier, according to Web metrics and analytics company VisitorVille Intelligence, surprisingly, when searching the Internet about 80 percent of Microsoft workers search with Google, not MSN. VisitorVille say only about 20 percent used a Microsoft search engine, either MSN or the Live.com engine. Reportedly, a 19-year-old student named Andrew Hitchcock at the University of Washington initiated this story by posting Google Analytics statistics on visitors to his blog. Of the users originating from Microsoft's domain who reached his site via a search engine, an overwhelming 80 percent came through Google. Overall, employees of Google and Yahoo were far more loyal to their own search engines than Microsoft ever was. Of the Google visitors, 100 percent used their own search engine. About 64 percent of Yahoo personnel used Yahoo. The remainder also used Google. Hitchcock's findings were in line with more formal statistics gathered by visitor analytics vendor VisitorVille Intelligence. According to the Shepherdstown, a W.V.-based company, a little over 66 percent of Microsoft users turn to Google for Internet search. Only 19.6 percent use MSN. And about 10.2 percent went to Yahoo for their searching. Google-centric blogger Philipp Lenssen dug even deeper into the VisitorVille Intelligence data, and posted the results on his blog. By Lenssen's count, Yahoo workers used their own engine 68.9 percent of the time, Google's 29.8 percent of the time. My take on all of this But then again, maybe if you were the righest man on the planet you would do the same, right? At any rate, if Microsoft is to continue to compete in global markets, both in the field of software AND search, I think it better get 'its act right'. In the mid-1990s, Microsoft (and Bill Gates) made a HUGE mistake: they didn't think the Internet wave would last and that it would soon die away slowly. As we all know today, exactly the contrary has happened! Big mistake in deed. Even when you ARE the largest software maker on the planet, there are some mistakes that simply don't forgive. Is MSN another one of them? For Microsoft's sake, lets all hope they don't delay the launch of Vista another 'n' time again... THAT would be another BIG mistake that could spell its demise... Well, thats it for this week. Have a pleasant and relaxing weekend. I will see you all next Saturday! Serge Thibodeau, Please note that I am available for SEO consultative work or to help you optimize your website for the major search engines. Feel free to contact me for an honest and fair assessment.  All logos, trade marks and service marks on this newsletter are the exclusive property of their respective owners. Note: Although I always try my best to answer each individual question that I receive, there are times when it's just impossible for me to answer every one I get, as the amount of emails sent to me keeps increasing all the time. Also, please note that, for confidentiality reasons, the names of people writing to us are never disclosed. Please send all your questions, comments or general enquiries to: questions@rankforsales.com Subscribe to the free Rank for Sales Weekly Newsletter <<< Previous page Pages: 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18  Bookmark the RFS Newsletter by simply clicking here. Search engine industry news corner:  About Rank for $ales Rank for $ales can be reached via email at info@rankforsales.com or you can call from anywhere in the US or Canada, via our toll free number at 1-800-631-3221. Our offices are located near Montreal, Quebec, Canada. Visit our web site at www.rankforsales.com About Serge Thibodeau Pagina+™ is offered by Rank for $ale's parent company: GCIS Inc. Besides serving as editor and CEO of Rank for $ales, Serge Thibodeau currently writes professional search engine optimization articles in some of the following publications:
SEO Today (www.seotoday.com) Additionally, Serge Thibodeau has successfully developed and deployed Global Business Listing, a powerful and flexible 'paid inclusion' search engine that will further increase any company's rankings and visibility in the major search engines. On the Web, at: www.globalbusinesslisting.com Bookmark the Rank for $ales newsletter by simply clicking here. Legal Notice This newsletter is sponsored by Rank for Sales, a professional SEO firm in business since 1997. We suggest you bookmark our newsletter and place it in the list of your favorite websites by clicking here. Feel free to contact us if you need to have your website optimized by a professional SEO firm, or if you have any question on the subject of search engines. |
