Only secure eCommerce websites and e-commerce storefronts need dedicated IP addresses since bank and credit card companies require them for authenticity

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(Continued) The RFS Newsletter, Jun. 3, 2006. Page 13

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As to your question on how important a dedicated IP is, only on a secure e-commerce site, it's only to satisfy the credit card companies. On any standard website, you don't need it. About 98 percent of sites today are hosted on virtual IP servers and search engines don't have any problems with that. Hope that helps.

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