The Rank for Sales Search Engine Optimization and Marketing Newsletter, May 21, 2005 edition

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(Continued) The RFS Newsletter, May 21, 2005. Page 8
In other developments on Thursday, Google launched its enterprise desktop-search application that it says features better corporate-level security measures. Google, which has come under fire from privacy advocates for some of its consumer products, said the corporate application, available for download at no charge, gives IT administrators control over the product's communication with Google servers.

Google software often transmits performance data and information related to searching that's aggregated to determine usage patterns by users as a whole, note individually. The latter feature is not part of the enterprise product. "All of that communication can be restructured or blocked by the group-policy administration (tool)," desktop-search product manager Matthew Glotzbach said.

Because the product works through a Web browser, whatever corporate policies are in place on Internet usage is not compromised by the software, Glotzbach said.

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