Search Engine Marketing, Search Engine Optimization and Search Engine Positioning Weekly Free Newsletter, April 29, 2006 edition

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(Continued) The RFS Newsletter, Apr. 29, 2006. Page 17

2) The new Yahoo Web Rank™ Toolbar

In case you haven’t noticed yet, Yahoo has been hard at work lately. If you missed it, Yahoo now has its own toolbar. In a similar fashion the Google toolbar works, Yahoo just introduced Web Rank™. Web Rank™ happens to be Yahoo’s new search engine algorithm, as well as the name it gave its new toolbar.

The Yahoo Web Rank™ toolbar works a bit like the Google PageRank™ toolbar and is a technical measurement of a particular URL's popularity. If you download and install the Yahoo Web Rank™ feature on the Yahoo Companion Toolbar, an icon will display the Web Rank™ value of each URL that you visit.

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