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(Continued) The Rank for $ales Weekly Newsletter, Apr. 1, 2006. Page 18 
Google finalizes its 5 percent acquisition in AOL This piece of news is important: Google has finalized its partnership with AOL, including its acquisition of a 5 percent stake in AOL for $1 billion. Google made that statement Wednesday in a filing with the U.S. Securities and Exchange Commission. The partnership's definitive agreements, which also include a series of commercial arrangements, were signed on Friday, March 24, and the investment will close in the second quarter of this year, Google said. For months last year, AOL toyed with the idea of ending its years-long technology and advertising partnership with Google and seeking better terms from a competitor, particularly Microsoft and its MSN Internet unit. But finally in December, AOL decided to continue using for an additional five years Google's search engine to power its general Web search service. It also decided to keep carrying paid search ads Google sells to advertisers, from which AOL gets a commission. The centerpiece of the expanded partnership is the stake Google agreed to take in AOL, but other parts of the agreement are also significant, such as Google's declared intention to explore, with AOL's help, the market for graphical online ads where it has until now only reluctantly dipped its toes.  In previous statements and SEC filings, Google has also disclosed that the agreement calls for the companies to link their respective instant message services and for AOL to assist Google with its video search service. Why is this important? However, AOL still has a large network of over 15 million users in the U.S. That is an important number and Google wants a part of it. There might also be some AOL technology Google would like to get its hands on too. As the year unfolds, we will get a better glimpse at Google's intentions vis-a-vis its acquisition of its 5 percent stake in America Online. Well, thats it for this week. Have a pleasant and relaxing weekend. I will see you all next Saturday! Serge Thibodeau, Please note that I am available for SEO consultative work or to help you optimize your website for the major search engines. Feel free to contact me for an honest and fair assessment.  All logos, trade marks and service marks on this newsletter are the exclusive property of their respective owners. Note: Although I always try my best to answer each individual question that I receive, there are times when it's just impossible for me to answer every one I get, as the amount of emails sent to me keeps increasing all the time. Also, please note that, for confidentiality reasons, the names of people writing to us are never disclosed. Please send all your questions, comments or general enquiries to: questions@rankforsales.com Subscribe to the free Rank for Sales Weekly Newsletter <<< Previous page Pages: 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18  Bookmark the RFS Newsletter by simply clicking here. Search engine industry news corner:  About Rank for $ales Rank for $ales can be reached via email at info@rankforsales.com or you can call from anywhere in the US or Canada, via our toll free number at 1-800-631-3221. Our offices are located near Montreal, Quebec, Canada. Visit our web site at www.rankforsales.com About Serge Thibodeau Pagina+™ is offered by Rank for $ale's parent company: GCIS Inc. Besides serving as editor and CEO of Rank for $ales, Serge Thibodeau currently writes professional search engine optimization articles in some of the following publications:
SEO Today (www.seotoday.com) Additionally, Serge Thibodeau has successfully developed and deployed Global Business Listing, a powerful and flexible 'paid inclusion' search engine that will further increase any company's rankings and visibility in the major search engines. On the Web, at: www.globalbusinesslisting.com Bookmark the Rank for $ales newsletter by simply clicking here. Legal Notice This newsletter is sponsored by Rank for Sales, a professional SEO firm in business since 1997. We suggest you bookmark our newsletter and place it in the list of your favorite websites by clicking here. Feel free to contact us if you need to have your website optimized by a professional SEO firm, or if you have any question on the subject of search engines. |
