Yahoo, while having just under fifty percent of the market share of Google, is apparently growing faster than Google is

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(Continued) The RFS Newsletter, Feb. 3, 2007. Page 4
In news on Wednesday, and according to various reports, Nielsen//NetRatings has published their search engine market share results for Dec. 2006. Overall, year-over-year gains reveal that Yahoo, while having just under fifty percent of the market share of Google, is apparently growing faster than Google is, at least for now. As a whole, Nielsen//NetRatings' numbers show Google with 3.035 billion searches in December, up 22.6 percent for the same period in 2005, and Yahoo with 1.412 billion searches, up 30.1 percent from the year before.

This is kind of shocking, given that conventional wisdom is that Google is widely believed to be outpacing Yahoo at a much fast clip. You can clearly see that, although Google gained 560 million users in the last year (down from 1.06 billion the year before), and Yahoo gained 330 million (down from 370 million the year before), Yahoo gained a higher percentage over the previous year than Google did.

<<< Pr. page Next: Google reports a very strong 2006 fourth quarter >>>

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