Search Engine Optimization, Search Engine Marketing and Search Engine Positioning Weekly Free Newsletter, February 11, 2006 edition

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(Continued) The RFS Newsletter, Jan. 11, 2006. Page 16

1) What are Trusted Feed programs and what can they do?

With today's many PPC (Pay per Click), PFP (Pay for Placement), FPA (Fixed Placement Advertising) and PFI (Paid for Inclusion) programs from so many vendors, it's no surprise that some people can be confused. While organic SEO (search engine optimization) search results (the ones you see at the left of Google's screen) are considered the best and usually constitute the highest ROI, for companies that just launched a new site and that need sales fast, these various 'paid' programs can make a difference in their search engine marketing campaigns.

Enter the Trusted Feed arena
Before I start describing some of the advantages and disadvantages of using trusted feed programs and how you can benefit from them, let's see what the term 'trusted feed' means and what it entails for companies that are considering using such programs. To read the whole article, please click here.

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If you find this publication interesting and of value to you, you are encouraged to link to it, using a normal H REF text link. The Rank for $ales Weekly newsletter is Copyright © Serge Thibodeau. Any reproduction, full or partial is prohibited without my prior written consent. Address all enquiries for the proper and acceptable procedures regarding certain limited reprint permissions to sthibodeau@rankforsales.com

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