Note: Advertising space is available on the Rank for $ales newsletter. Currently, we have over 36,000 subscribers. Enquiries: advertising@rankforsales.com

(Continued)     The RFS Newsletter, Jan. 28, 2006. Page 5
In other news on Wednesday, according to B2B Online, more than 60 percent of marketing executives will be working with bigger budgets this year. Of them, 31.6 percent said their budgets would be the same as 2005. Only 7.7 percent said their budgets would decrease. The optimism is eleven points over last year. This year, 72 percent of Internet marketers plan to increase online budgets. Within online spending, the specific media that will receive the greatest share of marketers' budgets in 2006 will be Web sites at 30.3 percent, e-mail at 22 percent, search at 20.3 percent and sponsorships at 10.3 percent.

For offline media, 52 percent of respondents said they plan to increase direct mail this year, 40 percent plan to increase event marketing and 33 percent plan to increase print advertising. The survey also found that 81 percent of marketers plan no changes in their broadcast spending, 80 percent will not change outdoor spending, 46 percent plan no changes in their print and event marketing budgets, 21 percent of respondents will decrease print advertising, 15 percent will reduce outdoor advertising and 14 percent will decrease events & telemarketing spending. According to B2B's survey, 24.9 percent of marketers' total budgets will be spent on direct marketing in 2006, up from an average 21.6% allocated to direct marketing this year.

<< Pr. page     Next: Ask Deutschland, Ask Jeeves' German search engine >>>

Pages: 1   2   3   4   5   6   7   8   9   10   11   12   13   14   15   16   17   18

Subscribe to the free Rank for Sales Weekly Newsletter
If someone has forwarded this newsletter to you and you would like to subscribe to it, please click here and subscribe freely.

Bookmark the RFS Newsletter by simply clicking here.

Leasing links will greatly increase your visibility in the search engines

Legal Notice
If you find this publication interesting and of value to you, you are encouraged to link to it, using a normal H REF text link. The Rank for $ales Weekly newsletter is Copyright © Serge Thibodeau. Any reproduction, full or partial is prohibited without my prior written consent. Address all enquiries for the proper and acceptable procedures regarding certain limited reprint permissions to sthibodeau@rankforsales.com

This newsletter is sponsored by Rank for Sales, a professional SEO firm in business since 1997. We suggest you bookmark our newsletter and place it in the list of your favorite websites by clicking here.

Feel free to contact us if you need to have your website optimized by a professional SEO firm, or if you have any question on the subject of search engines.