Search Engine Optimization, Search Engine Marketing and Search Engine Positioning Weekly Free Newsletter, January 21, 2006 edition

If you're an avid blogger or a passionate writer, we're interested in talking with you. Apply here.

- - - - - - - - - - - - - - A word from one of our sponsors - - - - - - - - - - - - - -

Looking for a low cost hosting company for your blog? Blog Hosting.ca provides reliable blog hosting and the best technical support, all for the lowest price on the Web. If the dependable hosting of your blog is important to you, deal with the experts at Blog Hosting-- the Business Blogging people.
Whether your blog runs on Linux or Windows, get the best, while paying the least. Visit their website at www.bloghosting.ca

Note: Advertising space is available on the Rank for $ales newsletter. Currently, we have over 36,000 subscribers. Enquiries: advertising@rankforsales.com

- - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -

(Continued) The RFS Newsletter, Jan. 21, 2006. Page 6
In other news, Google is taking its automated keyword, geographic, and demographic advertising beyond Internet search, contextual advertising, and print ads and onto one of the most targeted form of media in the US, radio advertising. Google has officially announced that it has purchased the Google AdWords of the radio industry, acquiring dMarc Broadcasting, Inc. For those of you who are familiar with Google AdWords and the almost instantaneous set up of geographically targeted purchase oriented search advertising which Google offers and Microsoft is about to turn upside down, then even if you’ve never advertised on the radio, dMarc may sound familiar to you.

dMarc connects advertisers directly to radio stations through its automated advertising platform (think Adwords). The platform simplifies the sales process, scheduling, delivery and reporting of radio advertising, enabling advertisers to more efficiently purchase and track their campaigns. For broadcasters, dMarc’s technology automatically schedules and places advertising, helping to increase revenue and decrease the costs associated with processing advertisements.

This will wholeheartedly knock the world of direct response and local search marketing on its knees, opening up a new medium of radio advertising to Internet advertisers and the world of radio advertising is a world of demographic numbers, equally suiting Google as it does its ROI and mathematically driven advertising base.

<< Pr. page Next: Targeted, measurable advertising >>>

Pages: 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18

Subscribe to the free Rank for Sales Weekly Newsletter
If someone has forwarded this newsletter to you and you would like to subscribe to it, please click here and subscribe freely.

Bookmark the RFS Newsletter by simply clicking here.

Leasing links will greatly increase your visibility in the search engines

Legal Notice
If you find this publication interesting and of value to you, you are encouraged to link to it, using a normal H REF text link. The Rank for $ales Weekly newsletter is Copyright © Serge Thibodeau. Any reproduction, full or partial is prohibited without my prior written consent. Address all enquiries for the proper and acceptable procedures regarding certain limited reprint permissions to sthibodeau@rankforsales.com

This newsletter is sponsored by Rank for Sales, a professional SEO firm in business since 1997. We suggest you bookmark our newsletter and place it in the list of your favorite websites by clicking here.

Feel free to contact us if you need to have your website optimized by a professional SEO firm, or if you have any question on the subject of search engines.

Montreal Web Design will build a great-looking website for your business.